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Solos: last name law firm or trade name?

...
Violent Sticky Corner
  05/22/24
I think last name is better. But if you want to eventually s...
curious casino
  05/22/24
I'd be happy if one of my kids took over it when I died.
Violent Sticky Corner
  05/22/24
i thought you're a paralegal?
indecent fuchsia property
  05/22/24
npfd?
Violent Sticky Corner
  05/22/24
yeah I’m sure they’re dying to take over the bus...
Henna spot
  05/22/24
last name. trade names always seemed kinda prole to me
Odious indigo lay karate
  05/22/24
pnnc
Violent Sticky Corner
  05/22/24
I think trade-name law firms are among the most startingly p...
red hairraiser toaster coffee pot
  05/22/24
Checks out, Reddit seems to be all about trade names. The ma...
Violent Sticky Corner
  05/22/24
"resale value"? What fucking percent of solo shop...
red hairraiser toaster coffee pot
  05/22/24
You start solo then hire lawyers and staff and then sell...i...
curious casino
  05/22/24
but you can always rebrand later i suppose
Violent Sticky Corner
  05/22/24
An old boomer (maybe even silent gen) solo once tried to &qu...
Histrionic thirsty coldplay fan university
  05/22/24
Lol what did he want for it?
red hairraiser toaster coffee pot
  05/23/24
Git ‘er Dun Law
hairless beta reading party
  05/22/24
Trade name is so fucking prole but a good one probably bring...
razzmatazz pozpig keepsake machete
  05/22/24
love it when law firms have "modern" MBA-sounding ...
Odious indigo lay karate
  05/22/24
It just makes me assume they are horrible lawyers. The same ...
razzmatazz pozpig keepsake machete
  05/22/24
cr
Supple ruddy round eye depressive
  05/22/24
I have no idea why solos would do trade names. I think it m...
magical tattoo
  05/22/24
either be The Law Tiger or just go with your name, there is ...
wild library
  05/22/24
titcr https://www.gorillalawfirm.com/
Odious indigo lay karate
  05/22/24
this man is leaning in
wild library
  05/22/24
Trade name is great for marketing because people know that y...
exhilarant pocket flask fortuitous meteor
  05/22/24
Also pigeonholes you into that practice area though.
Violent Sticky Corner
  05/22/24
This is assuming you've made the choice that you're going to...
exhilarant pocket flask fortuitous meteor
  05/22/24
Few general practitioners anymore. But very common to take a...
Violent Sticky Corner
  05/22/24
https://www.mybaldlawyer.com/
judgmental cordovan haunted graveyard tanning salon
  05/22/24
...
Violent Sticky Corner
  05/22/24
Damn. No one would ever accuse him of false advertising.
high-end concupiscible pit
  05/22/24
Wild animal, actually.
Ungodly black son of senegal
  05/22/24
...
Electric filthy faggot firefighter electric furnace
  05/22/24
NorCal Employment Counsel
lascivious shivering stag film place of business
  05/22/24
I don't think that was his actual firm name.
high-end concupiscible pit
  05/22/24
Trade name
Talented step-uncle's house digit ratio
  05/22/24
Juice WRLD Capital Partners
Titillating dragon blood rage
  05/22/24


Poast new message in this thread



Reply Favorite

Date: May 22nd, 2024 4:57 PM
Author: Violent Sticky Corner



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684071)



Reply Favorite

Date: May 22nd, 2024 4:58 PM
Author: curious casino

I think last name is better. But if you want to eventually sell your practice to Wal-Mart, then trade name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684077)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Violent Sticky Corner

I'd be happy if one of my kids took over it when I died.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684107)



Reply Favorite

Date: May 22nd, 2024 5:33 PM
Author: indecent fuchsia property

i thought you're a paralegal?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684178)



Reply Favorite

Date: May 22nd, 2024 6:09 PM
Author: Violent Sticky Corner

npfd?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684307)



Reply Favorite

Date: May 22nd, 2024 10:13 PM
Author: Henna spot

yeah I’m sure they’re dying to take over the business of the guy who screamed at them when they were small children

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684944)



Reply Favorite

Date: May 22nd, 2024 4:59 PM
Author: Odious indigo lay karate

last name. trade names always seemed kinda prole to me

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684081)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Violent Sticky Corner

pnnc

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684108)



Reply Favorite

Date: May 22nd, 2024 5:01 PM
Author: red hairraiser toaster coffee pot

I think trade-name law firms are among the most startingly prole things you can do to your practice.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684087)



Reply Favorite

Date: May 22nd, 2024 5:05 PM
Author: Violent Sticky Corner

Checks out, Reddit seems to be all about trade names. The main alleged benefits are resale value and SEO rankings. The former might be something to consider for certain practice areas but the SEO stuff makes no sense to me. Can't you just put those buzzwords elsewhere on your site? i.e. Paralegal Mohammad, #1 SoCal Bankruptcy Attorney

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684104)



Reply Favorite

Date: May 22nd, 2024 5:18 PM
Author: red hairraiser toaster coffee pot

"resale value"? What fucking percent of solo shops have resale value after the solo attorney no longer works there?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684144)



Reply Favorite

Date: May 22nd, 2024 5:29 PM
Author: curious casino

You start solo then hire lawyers and staff and then sell...if you're gay

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684168)



Reply Favorite

Date: May 22nd, 2024 6:11 PM
Author: Violent Sticky Corner

but you can always rebrand later i suppose

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684311)



Reply Favorite

Date: May 22nd, 2024 9:35 PM
Author: Histrionic thirsty coldplay fan university

An old boomer (maybe even silent gen) solo once tried to "sell" me his practice, which consisted mostly of traffic defense and shitty family law. Just had a good chuckle remembering that.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684836)



Reply Favorite

Date: May 23rd, 2024 12:25 AM
Author: red hairraiser toaster coffee pot

Lol what did he want for it?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685244)



Reply Favorite

Date: May 22nd, 2024 9:27 PM
Author: hairless beta reading party

Git ‘er Dun Law

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684813)



Reply Favorite

Date: May 22nd, 2024 9:33 PM
Author: razzmatazz pozpig keepsake machete

Trade name is so fucking prole but a good one probably brings in business. I have too much pride.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684829)



Reply Favorite

Date: May 22nd, 2024 9:45 PM
Author: Odious indigo lay karate

love it when law firms have "modern" MBA-sounding hip names.

Like, Synergy Law, Fidelity Law, EZ Legal, Reliant Law, Apex Legal, Inspire Legal Services, Holistic Legal, etc.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684870)



Reply Favorite

Date: May 22nd, 2024 9:48 PM
Author: razzmatazz pozpig keepsake machete

It just makes me assume they are horrible lawyers. The same when most firms advertise.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684880)



Reply Favorite

Date: May 22nd, 2024 9:50 PM
Author: Supple ruddy round eye depressive

cr

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684888)



Reply Favorite

Date: May 22nd, 2024 9:49 PM
Author: magical tattoo

I have no idea why solos would do trade names. I think it means they are basically killing time until they partner up with other attys

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684886)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: wild library

either be The Law Tiger or just go with your name, there is no in between

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684915)



Reply Favorite

Date: May 22nd, 2024 10:03 PM
Author: Odious indigo lay karate

titcr

https://www.gorillalawfirm.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684919)



Reply Favorite

Date: May 22nd, 2024 10:04 PM
Author: wild library

this man is leaning in

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684922)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: exhilarant pocket flask fortuitous meteor

Trade name is great for marketing because people know that you only do of law.

"Faggot Family Law" tells potential clients that you specialize in a certain field of law and that's why you're charging through the nose.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684917)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Violent Sticky Corner

Also pigeonholes you into that practice area though.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685046)



Reply Favorite

Date: May 22nd, 2024 10:44 PM
Author: exhilarant pocket flask fortuitous meteor

This is assuming you've made the choice that you're going to double-down on this particular area and pass on anything else.

Nobody ever got rich being a General Practioner

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685049)



Reply Favorite

Date: May 22nd, 2024 11:02 PM
Author: Violent Sticky Corner

Few general practitioners anymore. But very common to take anything that walks in the door in the early days, or focus on a few transactional areas until a clientele is established. You can always target later with marketing, website or a dba later.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685107)



Reply Favorite

Date: May 22nd, 2024 10:15 PM
Author: judgmental cordovan haunted graveyard tanning salon

https://www.mybaldlawyer.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684949)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Violent Sticky Corner



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685047)



Reply Favorite

Date: May 22nd, 2024 10:46 PM
Author: high-end concupiscible pit

Damn. No one would ever accuse him of false advertising.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685058)



Reply Favorite

Date: May 22nd, 2024 10:56 PM
Author: Ungodly black son of senegal

Wild animal, actually.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685083)



Reply Favorite

Date: May 22nd, 2024 11:07 PM
Author: Electric filthy faggot firefighter electric furnace



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685120)



Reply Favorite

Date: May 22nd, 2024 11:06 PM
Author: lascivious shivering stag film place of business

NorCal Employment Counsel

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685116)



Reply Favorite

Date: May 22nd, 2024 11:09 PM
Author: high-end concupiscible pit

I don't think that was his actual firm name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685131)



Reply Favorite

Date: May 22nd, 2024 11:08 PM
Author: Talented step-uncle's house digit ratio

Trade name

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685124)



Reply Favorite

Date: May 22nd, 2024 11:19 PM
Author: Titillating dragon blood rage

Juice WRLD Capital Partners

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685150)