The National Football League will introduce more social justice messaging on fields and player helmets during the upcoming 2021 season, following up on initial efforts from 2020.

“They’re bringing back a lot of elements from last year,” said a source.

To reinforce its 10-year, $250 million commitment to combat systemic racism, the league will promote social justice via on-field signage, decals on player helmets, and in-stadium PSAs.

The NFL also plans to make “Lift Every Voice and Sing” — often referred to as the Black national anthem — a prominent part of all big league events, said sources. They will likely highlight victims of racial injustice with a “Say Their Stories” project, as well.

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The overarching theme for all of the league’s cause-marketing efforts this season will be: “It Takes All Of Us.” But in-stadium messaging will be more “targeted” this year — culminating with the “Inspire Change” theme during Weeks 17-18, said sources.

The effort will kick off in the 2021 preseason, which starts Aug. 5. NFL end zones will include messages such as “End Racism” and “Inspire Change.” The campaign will move into high gear with the NFL Kickoff game.

“Lift Every Voice and Sing” will be performed before the NFL Kickoff game between Tom Brady’s Super Bowl champion Tampa Bay Buccaneers and Dak Prescott’s Dallas Cowboys on Thursday, Sept. 9.

The league’s TV partners typically only televise anthems before special games such as Opening Night or the Super Bowl. So expect viewers of the game telecast on NBC Sports to hear both “Lift Every Voice and Sing” and “The Star-Spangled Banner.”

The league wants to showcase the Black national anthem in all “tentpole events” moving forward, said another source. That will include the Super Bowl, NFL Playoffs, NFL Draft, and NFL Kickoff game.

So far this year, superstar singer Alicia Keys and The Cleveland All-City Choir performed “Lift Every Voice and Sing” before Super Bowl LV and the 2021 NFL Draft, respectively.

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— Players free to protest: The league and its 32 teams will not hinder the ability of the league’s 1,700 players to take a knee or otherwise protest on field during the U.S. national anthem. The NFL does have a policy on the books, but no player has ever been disciplined for taking a knee.

Before the 2020 season, Goodell promised to support players who peacefully protest during the national anthem.

“We have never disciplined a single player for anything with the national anthem, in violation. And I don’t intend to. I will support,” Goodell told Emmanuel Acho on the “Uncomfortable Conversations with a Black Man” YouTube series.

— Helmet Messages: NFL uniforms have been off-limits for any messaging besides the league’s “shield” logo and trademarks of uniform partners like Nike. But the league made a major change last year, inviting players to add decals bearing the names of victims of police violence like Floyd and Breonna Taylor, as well as messages like “Black Lives Matter,” to their helmets. The league’s looking to bring back helmet messages this year, but the plan has not been finalized, said sources.

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786017)

The only maf one here is you, my friend

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786430)

Like I said, you don't seem MAF at all to any extent.

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42787687)

White conservatives have gotten BTFO in historical culture wars over the last two centuries over and over and over and over and over and over again and (((shitlib commies))) have mocked them as weak eternal losers.

Until, sometimes, after losing in a country time and time and time and time and time and time and time again, they have suddenly decided that they are actually genuinely really sick of it, and gotten very serious about pushing back against it with no holds barred. And then, suddenly, they have often magically stopped losing in that country. Like, at all. And just like that, the whole country becomes a radically different place.

...bu yeah, those days are probably over forever, I predict that (((shitlib commies))) have all countries in the Western World tied up forever and eternally in their grasp from here on out. It's the End Of History(TM)!

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42788376)

why would they want to stop racism? that would be like a dentist telling you not to eat candy

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786132)

Also, way to enforce in people's minds that there are "two" Americas and that we should be separate.

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786093)

These sinecures means they come up with a load of crazy shit every day and pitch it to the league.

The league has to accept some or these vice presidents will scream "RACISM!" and fuck over the leagues.

So the leagues have to accept the least batshit of the proposals.

So think about the stuff that got left on the cutting room floor.

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786109)

Amazing NFL could see that and would think their plan is a better idea.

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786146)

Pretty stunning development tbph

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786215)

I went to Fenway as a kid and some guy sat for the anthem. After it was over security came over and kicked his ass out of the stadium

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786280)

https://m.youtube.com/watch?time_continue=228&v=MyS3HPInHtI&feature=emb_title

Feeling conflicted. There have been some fine black people in our history. But majority have been a disproportionate blight.

To throw out the baby with the bath water? There’s no easy solution.

Also I can see someone linking this tune, because I vaguely hear it too, as something made from Stallin Russia.

It would be something I would want to stand for. But how our culture is executing these “social justice” goals, and what actual impact they are having, I’ll sit.

(http://www.autoadmit.com/thread.php?thread_id=4878460&forum_id=2#42786463)